5. Communicating Your Data Security Program to Your Customers

Telling your customers that you have a data security policy in place will both build their trust and differentiate you from your competitors.

Getting Started

There is a sensible line to walk when communicating your data security plan. You need to a) Decide how much you communicate (too much detail will help criminals); b) Ensure your communication is accurate, and c) Put what you promote into action on an ongoing basis.

  1. Information to share.
  2. Information NOT to share.

Only 10% of US small businesses have a formal Internet security policy.

Source: 2012 National Small Business Study, National Cyber Security Alliance, Symantec, & JZ Analytics.